AMBER JENESON | FOUNDER & CREATIVE DIRECTOR
BA (Hons) Fashion branding and communications
Arts University Bournemouth
OUR HERITAGE
I graduated with honours from Arts University Bournemouth, after having the opportunity to present to top industry professionals during graduate fashion week, I pursued a love for the outdoors which has led to the creation of Jenesøn Studio.
My Norwegian and Dutch heritage kindled an interest in Scandinavian culture, and being home to the world’s leading outdoor brands, it led me to pursue a career in the industry.
Following this, in January 2024 I created Jenesøn Brukte Klær, a premium reseller of Scandinavian outdoor clothing.
The store has had a successful start, and has attracted interest from the outdoor industry’s top brands and a number of core users.
I currently live in the Scottish Highlands, and travel regularly for multi-day adventures in Scotland and Norway, taking time to plan routes and test new kit while working on my own material.
I hope to be a part of the wider community moving towards authentic adventure, and bring the integrity of Nordic brands to the UK market.