AMBER JENESON | FOUNDER & CREATIVE DIRECTOR
BA (Hons) Fashion branding and communications
Arts University Bournemouth
HERITAGE
I graduated with honours from Arts University Bournemouth, after having the opportunity to present to top industry professionals during graduate fashion week, I pursued a love for the outdoors which has led to the creation of Jenesøn Studio.
My Norwegian and Dutch heritage kindled an interest in Scandinavian culture, and being home to the world’s leading outdoor brands, it led me to pursue a career in the industry.
Following this, in January 2024 I created Jenesøn Brukte Klær, a premium reseller of Scandinavian outdoor clothing.
The store has had a successful start, and has attracted interest from the outdoor industry’s top brands and a number of core users.
I currently live in the Scottish Highlands, and travel regularly for multi-day adventures in Scotland and Norway, taking time to plan routes and test new kit while working on my own material.
I hope to be a part of the wider community moving towards authentic adventure, and bring the integrity of Nordic brands to the UK market.
EXPERIENCE
Southern UK | New Forest & Jurassic Coast | Day / night navigation and first aid / survival training | Extensive fire preparation training
Wales | Brecon | Multi days
Scotland | Cairngorms | Summer multi day treks wild camped, up to six nights
Scotland | Cairngorms | Winter multi day four nights camped in heavy snow
Scotland West Coast | 4x4 vehicle multi days self supported
Norway | Oslo |Winter cross country ski / hiking (-20C)
Norway | Bergen | Mt. Hananipa trekking and island kayaking