MARCH DISPATCH 2024
Wheeled adventures in the high country.
Thanks for all your continued support, our second month has seen more orders shipped and a steady increase in awareness of what we do:
WE AIM TO:
Bring the best Scandinavian brands to the UK at greatly reduced prices, opening up the opportunity to experience the knowledge and quality that runs through the Nordic culture.
Provide our customers with the correct clothing and equipment for adventure in the UK’s remote and mountainous areas, improving safety and moving away from a culture of disposable, low to mid level brands that are often more risk than reward.
WOMENS RANGE
Our Womens range has new listings and will continue to expand as we grow. For our first items we have sourced premium apparel from the likes of Amundsen Sport, Klättermusen, Fjällräven, Hestra and Bergans of Norway.
ICELAND ADVENTURE PACKAGE
From February’s client package order, our customers experienced a successful adventure in Iceland this month.
Covering the country’s mixed terrain for 5 days in 4x4 and on foot.
BRAND FOCUS
If you are looking for a Fjallraven alternative with a legitimate history of Scandinavian adventure over 90 years, Lundhags are an ‘if you know, you know’ brand favoured by core users. Wearers will not be disappointed at the quality, design and attention to detail that define the name.
Since the brand’s inception in 1932 by shoemaker Jonas Lundhag, Lundhags have excelled in producing premium, hard wearing outdoor clothing and boots.
Somewhat of a legend in Telemark skiing, their boots’ cellular rubber lower is totally waterproof, light, and pliable. This is stitched to a full grain leather upper, which if cared for correctly also maintains a waterproof barrier while moulding to the gait of the user.
Photo Credit: Screenshot | Lundhags.com
From many years of testing and experience in extreme cold, in and out of skis, movement through snow, and time spent stopped or making camp, there is no better answer to protect from the miseries of frostbite. Their lined models can be combined with wool felt inner boots which can be dried separately and cycled through the day and night. (It’s not uncommon for three to six pairs of socks and mitts to be carried while moving in extreme cold).
Their clothing reflects their utilitarian approach to boot design, and is constructed from premium materials, combining waxed polycottons, bluesign membranes (no nasties), with Schoeller high performance fabrics.
There are currently a tiny number of Lundhags stockists in the UK and we hope to expand awareness by listing some of their most highly regarded models.
STAY WITH US!
Stay with us as we move into 2024, and please forward this on to any potential readers and direct them to the sign up link at the top of this email. We will only ever do one dispatch per month, and it won’t be screaming at you to buy stuff.
All the best.
Amber Jeneson